The Farmers Market Platform Built by Someone Who Actually Ran One
For 20 years, I ran a 60-grower market while building this software. Not a tech startup. Not a movement. Just reliable software with responsive support.
Modern architecture. Sustainable 3% pricing. 23 years of proven results.
Why We're Different
Built from 20 Years of Real Market Experience
In 2002, I was a farmer struggling with traditional markets. The waste was crushing—harvesting speculatively, watching produce spoil, never knowing what would sell.
So I built what became the first online farmers market platform. For 20 years, I ran Athens Locally Grown (60 growers, 1,500 customers, $10K/week) while developing this software.
I lived every problem you're facing. That's why LocallyGrown works.
After nearly losing it all to technical debt, I rebuilt everything from scratch in 2025. Modern SvelteKit architecture. Mobile-first. Fast, stable, secure.
I'm not trying to build a movement or maximize VC returns. I'm just trying to help markets like yours run smoothly.
— Eric Wagoner, Farmer & Developer
Everything You Need, Nothing You Don't
Simple for Farmers
Add products with your phone. See what's ordered. Get paid automatically. That's it—back to farming.
Convenient for Customers
Shop Tuesday night. Pick up Saturday morning. Know exactly what's available before you drive to the market.
Organized for Managers
See all orders in one place. Print labels. Track payments. Run pickup day like clockwork.
Flexible Payments
Accept cards online or cash at pickup. Farmers get paid directly—we never hold your money.
Works on Any Device
Phone, tablet, or computer—it just works. No app to download, nothing to install.
Your Market, Your Brand
Add your logo and colors. It'll look like your market, not some generic website.
Built with Mobile-First Design
Every interaction is crafted for touch, optimized for speed, and accessible to all. Explore our comprehensive component library and design system that powers beautiful market experiences.
View Design Showcase →Find a Market Near You
Interactive Market Map
Click to load an interactive map showing all markets
How It Works
Farmers List Products
Monday morning: snap a photo, set a price, done. Takes about 30 seconds per product.
Customers Order Online
Order window opens Tuesday. Customers browse, add to cart, check out. Simple as any online store.
Farmers Harvest to Order
Friday: print your pick list. Harvest exactly what's sold. No waste, no guessing.
Easy Pickup Day
Saturday: everything's labeled and sorted. Customers grab their orders, chat a bit, head home happy.
Simple, Sustainable Pricing
3% of Sales. That's It.
What's Included
- No monthly minimums
- No setup fees
- No contracts
- Seasonal pause (pay $0 off-season)
- Hosting, support, all features
- Growers never pay us directly
How It Compares
| Monthly Sales | You Pay | Others Charge |
|---|---|---|
| $1,000 | $30 | $49-$149 |
| $5,000 | $150 | $149-$299 |
| $10,000 | $300 | $299-$449 |
Commission pricing means you only pay when you succeed. Perfect for seasonal markets and emerging food systems.
Ready to Get Started?
Free to try. No credit card needed. Get your market online in about 20 minutes.
Create Your Market Today